“Gone are the days of mass-media marketing plans and short term customer relationships”: tobacco industry direct mail and database marketing strategies
نویسندگان
چکیده
منابع مشابه
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ژورنال
عنوان ژورنال: Tobacco Control
سال: 2015
ISSN: 0964-4563,1468-3318
DOI: 10.1136/tobaccocontrol-2015-052314